Blazenko, George W.; Pavlov, Andrey D.; Eddy‐Sumeke, Freda - In: International Journal of Managerial Finance 8 (2012) 1, pp. 4-35
Purpose – The purpose of this paper is to compare investment in innovation (e.g. R&D) between new venture start‐ups before commercialization and operating businesses after commercialization. Design/methodology/approach – Real options methods were used to model a new venture start‐up as a...