Purpose – The traditional front‐end‐of‐innovation (FEI) research and requirements engineering (RE) in software development have realized the opportunities for overall innovation process improvements by focusing on improving the front‐end activities. The purpose of this paper is to...

Purpose – The purpose of this paper is to examine challenges in the front end of innovation (FEI) and to propose a scenario‐based approach to alleviate some of these problems, particularly as regards uncertainty in opportunity recognition. Design/methodology/approach – The paper answers...

Understanding the sources of sustained competitive advantage is the fundamental task of strategic management research. An interesting concept of fast strategy has emerged, which builds a firm's competitiveness from its ability to react to change more rapidly than its competitors. We approach...

The importance and challenges of supplier–customer cooperation has been widely recognized in the academic literature but the dynamics of such relationship remain understudied. We do not yet fully understand how customer–supplier relationship should be pursued in order to co-create mutual...

Innovation research has been widely concerned with defining the process of new product development and factors influencing innovativeness. On the other hand, the open innovation research also started to look at what are the environments where openness brings higher benefits. In this paper, we...

Social media has been widely adopted as a useful business tool, especially in the domain of business to consumer marketing. However, the deployment of social media tools to business processes is hindered by the lack of concrete indicators of the effects its use has on the business process....