Jensen, Kim L.; Jakus, Paul M. - In: American Journal of Agricultural Economics 79 (1997) 4, pp. 1319-1331
In 1993, legislation was passed that required the USDA to give priority in the allocation of its Market Promotion Program (MPP) branded funds to small firms, new-to-export firms, and firms facing exporting problems in foreign markets. However, the MPP is still criticized in the popular press and...