A structural vector autoregression (SVAR) model along with a direct acyclic graph is employed to decompose how supply/demand structural shocks affect food and fuel markets. The results support the hypothesis that fundamental market forces of demand and supply are the main drivers of food price...

Consumers generally prefer certainty to uncertainty, which leads them to shun uncertain situations. This research demonstrates, however, that consumers facing uncertainty (rather than certainty) associated with a positive event (e.g., winning a lucky draw but not knowing the exact prize won) can...

The US Environmental Protection Agency is currently considering a waiver allowing an increase in the fuel-ethanol blend limit (the "blend wall") from 10% (E10) up to 15% (E15). Justifications for this waiver are reduced vehicle fuel prices and less consumption of petroleum gasoline leading to...

This research investigates bilingual consumers' evaluation of brand name translations from logographic-Chinese to alphabetic-English language systems. The research examines four possible methods of translation -- semantic, phonetic, phonosemantic and Hanyu Pinyin. Consumers' chronic differences...

In 2010, the U.S. Environmental Protection Agency announced a waiver allowing an increase in the fuel–ethanol blend limit (the “blend wall”) from 10% (E10) to 15% (E15). Justifications for the waiver are reduced vehicle-fuel prices and less consumption of petroleum gasoline, leading to...

Research indicates that mood can influence evaluation of a product when considered in isolation. However, little is known about its influence on comparisons among several alternatives. Four experiments assessed the nature of this influence. When evaluating each option individually upon...

F22, O15, I31 </AbstractSection> Copyright Cai et al.; licensee Springer. 2014