role of affect was explained by demonstrating that two determinants mediate the relationship between mood and whistle …This study explores the impact of mood on individuals’ ethical decision-making processes through the Graham [Graham … Dissent. In particular, the research addresses how an individual’s mood influences his or her willingness to report the …

as well as risk aversion but the magnitude of the effects differs between mood states. Results also suggest that risk …We test whether induced mood states have an effect on elicited risk and time preferences in a conventional laboratory … experiment. We jointly estimate risk and time preferences and find that both negative and positive mood states increase patience …

. We specifically test whether inducing subjects into different mood states has a significant effect on subjectsâ …€™ rationality (in the form of preference reversals) and on bidding behaviour in home-grown value auctions. We find that mood states … can significantly affect the rate of preference reversals and bidding behaviour in experimental auction valuation …

Purpose The effect of affect in accounting contexts has recently attracted interest, but numerous questions still … remain. Given that affect can significantly impact a variety of accounting judgments and decisions in theoretically different … manners, the purpose of this synthesis is to understand the state of extant accounting literature in affect and identify …

Purpose – The aim of the paper is to investigate the impact of pre‐existing audience mood on responses to health public … service advertisements (PSAs). The paper also aims to show the practical and theoretical importance of mood as a variable in … health communication. Design/methodology/approach – Hypotheses regarding the impact of audience mood on the outcome of health …

for cognition (NFC) and mood – on consumer skepticism toward corporate social responsibility (CSR) messages. Design … fluency, NFC and mood was explored. Findings Individuals high in need for cognition responded more positively after reading a … toward CSR messages with low processing fluency. In addition, such an effect was moderated by mood. Positive mood (versus …