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Durch Zuhören motivieren
Stengel, James R.
;
Dixon, Andrea L.
;
Allen, Chris T.
- In:
Harvard-Business-Manager : das Wissen der Besten
26
(
2004
),
pp. 44-57
Persistent link: https://www.econbiz.de/10001900532
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Self-congruence is not everything for a brand : initial evidence supporting the relevance of identity cultivation in a college student role-identity context
Ewing, Douglas R.
;
Allen, Chris T.
- In:
The journal of brand management : an international journal
24
(
2017
)
5
,
pp. 405-422
Persistent link: https://www.econbiz.de/10011799025
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A place for emotion in attitude models
Allen, Chris T.
;
Machleit, Karen A.
;
Kleine, Susan Schultz
- In:
Journal of Business Research
58
(
2005
)
4
,
pp. 494-499
Persistent link: https://www.econbiz.de/10005474281
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