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Huang, Kwei-Long; Kuo, Chia-Wei; Lu, Ming-Lun - In: European Journal of Operational Research 234 (2014) 1, pp. 77-85

We consider a supply chain in which one manufacturer sells a seasonal product to the end market through a retailer. Faced with uncertain market demand and limited capacity, the manufacturer can maximize its profits by adopting one of two strategies, namely, wholesale price rebate or capacity...

Persistent link: https://www.econbiz.de/10010871123

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