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This book offers an insight into the luxury yacht industry as a provider and facilitator of a luxury yacht experience. Linked to special interest tourism (SIT), luxury yachting is an exclusive area of tourism and practice which operates in a relatively small and niche environment. Part I offers...
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Chapter 1: Introduction. Luxury yachting: a growing but largely unknown industry -- Part 1 -- Chapter 2. Luxury Yachting in the Global Context of COVID-19 -- Chapter 3. Understanding the Luxury Charter Yacht Value Proposition: Co-Creating Customer Experiences -- Chapter 4. Luxury Yachting versus...
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