McCoy, Andrew P.; Badinelli, Ralph; Theodore Koebel, C.; … - In: European Journal of Innovation Management 13 (2010) 2, pp. 222-243
Purpose – This paper aims to report on data from case studies of development process, and a survey of use patterns over ten years, for 13 highly innovative products. While the paper does not claim concurrent commercialization (CC) as a universal solution, it aims to highlight significant...