Modern agriculture must meet new challenges such as production of healthy food, adaptation to climate change, protection of natural resources, and conservation of landscape. These challenges require changes in current agricultural systems and therefore, environmentally-friendly agricultural...

Purpose – The purpose of this paper is to study the level of importance existing among the indicators that were previously defined for a Performance Measurement Systems (PMS) and are relative to franchises in Brazil, using the Analytic Hierarchy Process (AHP) methodology, together with a...