Complex models typically involve intractable likelihood functions which, from a Bayesian perspective, lead to intractable posterior distributions. In this context, Approximate Bayesian computation (ABC) methods can be used in order to obtain a valid posterior approximation. However, when...

<em>On the Measurement of Perceived Customer Value: A Formative Mode</em> Customer value is unanimously considered to be one of the most fundamental concepts in marketing theory. Nonetheless, customer value measurement has been at best sparse or minimal. The authors specify and test a formative...

Purpose – The purpose of this paper is to explore the “perceptive concordance” – the proximity of perceptions of the business- between key managers and customers of two small family-owned and managed businesses (“FBs”) and two larger non-FBs in Cagliari, Italy as a preliminary basis...