Why microfranchising is needed now : introduction and book overview / Jason S. Fairbourne -- Microfranchising : the next step on the development ladder / Stephen W. Gibson -- The informal economy and microfranchising / Michael Henriques and Mathias Herr -- Current international development tools...

This unique book provides an overview of the need to alleviate poverty and what methods have been used in the past to do so (e.g. microcredit). It then introduces the concept of the microfranchise and discusses how this business model can be used in poverty alleviation. Different models of...

This unique book provides an overview of the need to alleviate poverty and what methods have been used in the past to do so (e.g. microcredit). It then introduces the concept of the microfranchise and discusses how this business model can be used in poverty alleviation. Different models of...