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Brand image and equity : the m...
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Nik Mohd Hazrul Nik Hashim
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Contingent effects of decision-making and customer centricity on public-sector innovation success
Nik Mohd Hazrul Nik Hashim
;
Yap Hock Ann
;
Amin Ansary
; …
- In:
Journal of nonprofit & public sector marketing
34
(
2022
)
1
,
pp. 36-70
Persistent link: https://www.econbiz.de/10012802212
Saved in:
2
International product rollout strategies and performance : the moderating effects of product innovativeness, order of entry and firm size
Nik Mohd Hazrul Nik Hashim
;
Amin Ansary
- In:
European journal of international management : EJIM
21
(
2023
)
3
,
pp. 369-399
Persistent link: https://www.econbiz.de/10014387963
Saved in:
3
The effect of private label brand credibility on consumer purchase intention : the mediating role of relational variables
Najeeb Ullah Shah
;
Selvaraj, Rajni
;
Nik Mohd Hazrul Nik …
- In:
Middle East journal of management : MEJM
7
(
2020
)
5
,
pp. 471-491
Persistent link: https://www.econbiz.de/10012392734
Saved in:
4
Factors affecting Islamic banking behavioral intention : the moderating effects of customer marketing practices and financial considerations
Mohammad Enamul Hoque
;
Hassan, M. Kabir
;
Nik Mohd …
- In:
Journal of financial services marketing : JFSM
24
(
2019
)
1/2
,
pp. 44-58
Persistent link: https://www.econbiz.de/10012060025
Saved in:
5
Innovation and entrepreneurship bootcamp : a descriptive study assessing the effectiveness of entrepreneurship education
Tih, Siohong
;
Wan Mohd Hirwani Wan Hussain
;
Nik Mohd …
- In:
International journal of business and globalisation : IJBG
22
(
2019
)
2
,
pp. 240-257
Persistent link: https://www.econbiz.de/10012024991
Saved in:
6
Effects of communication and financial concerns on banking attitude-behaviour relations
Mohammad Enamul Hoque
;
Nik Mohd Hazrul Nik Hashim
; …
- In:
The service industries journal
38
(
2018
)
13/14
,
pp. 1017-1042
Persistent link: https://www.econbiz.de/10011962035
Saved in:
7
Intention of and commitment towards purchasing luxury products : a study of Muslim consumers in Malaysia
Nur Jahan Khan
;
Razzaque, Mohammed Abdur
;
Nik Mohd …
- In:
Journal of Islamic marketing : JIMA
8
(
2017
)
3
,
pp. 476-495
Persistent link: https://www.econbiz.de/10011812890
Saved in:
8
Using the senses to evaluate aesthetic products at the point of sale : the moderating role of consumers' goals
Vilches-Montero, Sonia
;
Nik Mohd Hazrul Nik Hashim
; …
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 82-90
Persistent link: https://www.econbiz.de/10011801784
Saved in:
9
Moderating effects of perceived risk on the determinants-outcome nexus of e-money behaviour
Susanto, Perengki
;
Mohammad Enamul Hoque
;
Nik Mohd …
- In:
International journal of emerging markets
17
(
2022
)
2
,
pp. 530-549
Persistent link: https://www.econbiz.de/10012886398
Saved in:
10
Entrepreneurial orientation and performance of SMEs : the roles of marketing capabilities and social media usage
Susanto, Perengki
;
Mohammad Enamul Hoque
;
Najeeb Ullah Shah
- In:
Journal of entrepreneurship in emerging economies
15
(
2023
)
2
,
pp. 379-403
Persistent link: https://www.econbiz.de/10014310975
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