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sports marketing -- Perspectives of sport - Opportunities and risks in sports marketing. … addition, megatrends such as digitalisation and globalisation have given new impetus to sports marketing, just as sport itself … Perspectives of sport - opportunities and risks in sports marketing The authors Prof. Dr. Dr. h.c. mult. Manfred Bruhn is Professor …
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implementation of CSR and sustainability practices: The case of international sport federations -- Part B: Sports Marketing and … Review -- ‘A brave new world’: Managing the implications of online chess for the sport post Covid -- Part C: Sports Economics …Part A. Sports Strategy and Governance -- Managing sports organisations: Impact of Covid 19 -- Changing dynamics and …
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