Yang, Mu-Jeung; Kueng, Lorenz; Hong, Bryan - National Bureau of Economic Research (NBER) - 2015
Business strategy can be defined as a firm's plan to generate economic profits based on lower cost, better quality, or … new products. The analysis of business strategy is thus at the intersection of market competition and a firm's efforts to … interaction of firms' business strategies and their managerial practices using a unique, detailed dataset on business strategy …