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This book documents the rise of freelancing and digital professions and argues about the central role held by reputation within this context, offering a comprehensive interpretation of the digital transformation of knowledge work. The book shows how digital technologies are not simply...
Persistent link: https://www.econbiz.de/10011439469
Purpose: The purpose of this paper is to devise a comprehensive framework of the emergent shopping experience as the result of the combination of store access and the use of communication technologies, particularly social media. Design/methodology/approach: The paper builds on a set of 20...
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Introduction -- Digital data -- Social media: definition and uses -- Digital methods for qualitative research -- Online social formations -- Digital tools -- Social network analysis -- Content analysis -- Conclusion
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