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Purpose: The purpose of this paper is to investigate the degree to which the different attributes of Islamic banks in Indonesia are preferred by the community. Design/methodology/approach: This paper uses a quantitative approach by applying Rasch analysis to measure the relative importance of...
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Purpose: This study aims to examine the role of personal and subjective norms in predicting waste sorting, an increasingly relevant pro-environmental behavior. Design/methodology/approach: This study obtained data from a sample of 300 respondents from three Indonesian cities. Purposive sampling...
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Marketing and electronic commerce literature abound in criteria that contribute to the success of an online marketing website. Collectively the factors that contribute to the success of a website are known as the usability factors of websites. This chapter discusses seven of these usability...
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