Tarhini, Ali; Alalwan, Ali Abdallah; Al-Qirim, Nabeel; … - In: International Journal of Technology Diffusion (IJTD) 9 (2018) 3, pp. 68-87
This article aims to identify the main influencing factors that may influence the adoption of online shopping in the UK by integrating Unified Theory of Acceptance and Use of Technology2 (UTAUT2) and DeLone-McLean model of IS Success with trust (TR), product variety (PRDV) and product guarantee....