DeSarbo, Wayne S.; Di Benedetto, C. Anthony; Song, Michael - In: Journal of Modelling in Management 2 (2007) 2, pp. 103-130
Purpose – The resource‐based view (RBV) of the firm has gained much attention in recent years as a means to understand how a strategic business unit obtains a sustainable competitive advantage. In this framework, several research studies have explored the relationships between...