Showing 1 - 10 of 45,689
This examination of the economics of the biopharmaceutical industry has 18 chapters by health economists. Part 1 examines the economics of biopharmaceutical innovation. Part 2 examines the market for biopharmaceuticals with chapters on prices and reimbursement in industrialised and developing...
Persistent link: https://www.econbiz.de/10012669706
, 1-33 -- Davina C. Ling, Ernst R. Berndt and Margaret K. Kyle (2002), 'Deregulating Direct-to-Consumer Marketing of …
Persistent link: https://www.econbiz.de/10011852149
Persistent link: https://www.econbiz.de/10013520901
Persistent link: https://www.econbiz.de/10012034062
Unternehmensrecruiting in der Pharmaindustrie -- Potenziale und Trends der Digitalisierung in der Pharmaindustrie im Kontext von E …Die Pharmaindustrie erfährt durch die digitale Transformation gegenwärtig einen großen Entwicklungsschub. Verkäufer von …
Persistent link: https://www.econbiz.de/10012402836
Persistent link: https://www.econbiz.de/10013520463
Persistent link: https://www.econbiz.de/10012443464
Persistent link: https://www.econbiz.de/10011986910
This book presents an empirical investigation of the efforts that multinational pharmaceutical companies take in order to find a business model that allows for a profitable access to the Bottom of the Pyramid (BoP) markets. The Bottom of the Pyramid in Africa is frequently mentioned as an...
Persistent link: https://www.econbiz.de/10012399933
Pharmaceutical policy making raises particular challenges in reconciling key objectives for health policy, such as ensuring affordable access to the latest effective drugs, with other important policy considerations, such as providing support to a valuable national industry. Unusually among...
Persistent link: https://www.econbiz.de/10012448677