Singh, Satyendra; Dash, Tapas R.; Vashko, Irina - In: Marketing Intelligence & Planning 34 (2016) 2, pp. 236-255
Purpose – The purpose of this paper is to develop a framework for identifying the need for ecotourism certification within ecotourism and sport tourism (EST) by discussing the overlapping characteristics on the dimensions of EST. Design/methodology/approach – Qualitatively, the Social...