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A stimulus-organism-response perspective to examine green hotel patronage intention
Tan, Ling Ling - In: Asia Pacific journal of marketing and logistics 35 (2023) 6, pp. 1552-1568
Persistent link: https://www.econbiz.de/10014286083
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Mediating effect of reasons on the relationship between altruism and green hotel patronage intention
Tan, Ling Ling; Norzalita Abd Aziz; Abdul Hafaz Ngah - In: Journal of marketing analytics : JMA 8 (2020) 1, pp. 18-30
Persistent link: https://www.econbiz.de/10012296852
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Understanding consumers’ preferences for green hotels – the roles of perceived green benefits and environmental knowledge
Tan, Ling Ling - In: Journal of Hospitality and Tourism Insights 6 (2022) 3, pp. 1309-1327
Purpose This study aims to examine the influence of environmental knowledge on perceived green benefits and green hotel patronage intention. It also aims to investigate the influence of perceived green benefits on attitude towards green hotel stay and patronage intention....
Persistent link: https://www.econbiz.de/10014873644