Showing 1 - 10 of 22
Persistent link: https://www.econbiz.de/10013284864
This book analyzes the dynamic growth of the U.S. scholarly publishing industry in the United States during 1939-1946, a critical period in the business history of scholarly publications in STM and the humanities and the social sciences. It explains how the key publishing players positioned...
Persistent link: https://www.econbiz.de/10012396004
Chapter 1: Introduction -- Chapter 2: Institutional Routines and the Victorian Publishing Industry -- Chapter 3: Authorship: Legitimation of a Literary Profession -- Chapter 4: Literary Agents: Middlemen of the Industry -- Chapter 5: Publishing Power Houses -- Chapter 6: The Macmillans: A...
Persistent link: https://www.econbiz.de/10012398909
Persistent link: https://www.econbiz.de/10012421155
Persistent link: https://www.econbiz.de/10012029671
This book explores the business practices of the British publishing industry from 1843-1900, discussing the role of creative businesses in society and the close relationship between culture and business in a historical context. Marrisa Joseph develops a strong cultural, social and historical...
Persistent link: https://www.econbiz.de/10012154770
Persistent link: https://www.econbiz.de/10012318133
Grundlagen -- Die produktorientierte Perspektive -- Die ressourcenorientierte Perspektive -- Die kaufmännische Perspektive -- Die managementorientierte Perspektive -- Fallbeispiele -- Literatur- Abkürzungs- und Stichwortverzeichnis.
Persistent link: https://www.econbiz.de/10014018310
Revolutions in Book Publishing uses dynamic methods to examine the evolution of the industry's transition from physical place to cyber space, analyzing the latest effects of technological innovations on the industry as well as their influence on distribution channels, market structure, and...
Persistent link: https://www.econbiz.de/10014019461