'This volume is excellent. Students who are interested in Asian business should read it and will find the comprehensive bibliography offered by the different contributors very helpful. In light of the recent global financial crises, it is time to re-examine the "Asian miracles," as well as the...

Terutomo Ozawa introduces a newly reformulated theory of 'flying-geese' economic development, exploring Asia's dynamic growth and financial development. This unique book shows how the flying-geese theory can be expanded and applied to both the real- and the financial-sector structural...

The world food problem -- Mexico's way out -- A continent of peasants -- We shall release the waters -- A very big, very poor country -- Parable of seeds -- You can't eat steel -- The meaning of famine -- The conquest of hunger -- Present at the recreation

This book examines the uneven economy in Asia, showing how the pace of economic transformation affects prosperity and the emerging middle class. Using the Lewis turning point and the long run cycle of the rise and fall of nations as a framework, it demonstrates how demographic trends,...

This book focuses on film tourism: the phenomenon of people visiting locations from popular film or TV series. It is based on a unique, Asian perspective, encompassing case studies from around the pan-Asian region, including China, Taiwan, India, Japan, South Korea, Thailand, Hong Kong,...

Introduction -- Building brands: meaning, value, creation & clothing -- Developing the brand: focus, consistency and alignment -- Marketing the brand: image extension & cross-border development -- Understanding asia: from the inside and out -- Brand expressions I: consumer products -- Brand...

The rapidly increasing importance of China, India, Indonesia, Japan, South Korea and Taiwan both in Asia and in the world economy, represents a trend that is set to continue into the 21st century. This book provides an authoritative assessment of the 20th century performance of these countries,...