Purpose – This paper aims to study the weak form of efficiency of Indian capital market during the period of global financial crisis in the form of random walk. Design/methodology/approach – The study considered daily closing prices of S&P CNX Nifty, BSE, CNX100, S&P CNX 500 from April 1,...

A few years ago, Indian banks have avoided serving small and medium enterprises (SMEs) as a deliberate strategy due to the risk associated with it. Eventually, despite the several challenges posed by the SME segment, Indian banks have discovered appetite for such high risk-high return arena....

Purpose – This paper is an attempt to explore the awareness and attitude of the management students towards corporate social responsibility (CSR). Students are perceived as future managers of the corporate world and their perception about CSR is deemed important to business organisations. The...

Purpose: Understanding the effect of competitor’s marketing activities as well as analyzing the impact of one’s own marketing activities is equally important. The purpose of this paper is to determine the role of competing bank’s marketing activities (i.e. competitor’s price and product...

Purpose: This study aims to quantify and prioritize the financial performance (FP) determinants in Indian small and medium-sized enterprises (SMEs). Design/methodology/approach: Analytic hierarchy process, a multi-criteria decision-making tool, was used. Experts were allowed to express the...

Purpose: The study aims to explore the role of digital economy and technology adoption for financial inclusion in the Indian context. Design/methodology/approach: A conceptual framework was developed and hypotheses were tested through a survey conducted on 433 educated adults (males and...

Purpose: The purpose of this paper is to extend the under-researched work on employees’ organizational commitment by examining transformational leadership (TL) adopted by the leader and the level of trust subordinates have in such a leader. Design/methodology/approach: Data were collected...