Written by a plethora of expert contributors from a range of institutions, the Handbook of Technology Transfer provides an engaging deep-dive review of technology transfer as a complex and dynamic process, applying different mechanisms characterising activities in a variety of countries. The...

Korea has been at the centre of intense debate concerning the role of government in economic development. Taking an in-depth approach, this book analyses the path of Korea's industrial technology development. In contrast to many previous studies on Korea, the author argues that the role of...

Contents: Foreword / Jean-Claude Usunier -- 1 Introduction to the handbook on cross-cultural marketing / Glen H. Brodowsky -- Part I: Cross-cultural marketing themes and theories -- 2 cross-cultural marketing insights / Camille P. Schuster -- 3 glocalization: Companies' search for the right...

'The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around the world. The book emphasizes the most topical issues in international marketing today - small and medium enterprises, exporting performance, the services...

Presenting the challenges and opportunities ahead, the contributors to this volume critically examine the current status and future direction of research in international marketing. The result of a sustained and lively dialogue among contributors from a variety of cultures, this volume gathers...

This authoritative three-volume collection presents the most important articles and papers published in the field of international marketing during the last thirty years. It includes both classic articles as well as cutting-edge papers from the new breed of top researchers informed by...

Contents: Preface and Introduction / Mitsuru Kodama -- 1. Innovation through boundaries vision and dynamic capabilities - the strategic management perspective / Mitsuru Kodama -- 2. Developing boundaries knowledge (knowing) - the knowledge creation perspective / Mitsuru Kodama -- 3. Knowledge...

Introduction: what is the current state of knowledge transfer at research institutions in Europe, what are the main challenges and why does it matter? / Sven H. De Cleyn and Gunter Festel -- Part I shaping the ecosystem -- 1. I3P as university business incubator - a dual mission in technology...

1. Introduction -- Part I catch-up and leapfrogging at the economy level -- 2. Historical origins and initial conditions for economic catch-up (with H.Y. Lee) -- 3. Korean model of catch-up development: a 'capability-based view' -- 4. Intellectual property rights and technological catch up -- 5....