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Korea has been at the centre of intense debate concerning the role of government in economic development. Taking an in-depth approach, this book analyses the path of Korea's industrial technology development. In contrast to many previous studies on Korea, the author argues that the role of...
Persistent link: https://www.econbiz.de/10014474095
'The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around the world. The book emphasizes the most topical issues in international marketing today - small and medium enterprises, exporting performance, the services...
Persistent link: https://www.econbiz.de/10011851790
Presenting the challenges and opportunities ahead, the contributors to this volume critically examine the current status and future direction of research in international marketing. The result of a sustained and lively dialogue among contributors from a variety of cultures, this volume gathers...
Persistent link: https://www.econbiz.de/10011851899
This authoritative three-volume collection presents the most important articles and papers published in the field of international marketing during the last thirty years. It includes both classic articles as well as cutting-edge papers from the new breed of top researchers informed by...
Persistent link: https://www.econbiz.de/10011852217
Contents: Foreword / Jean-Claude Usunier -- 1 Introduction to the handbook on cross-cultural marketing / Glen H. Brodowsky -- Part I: Cross-cultural marketing themes and theories -- 2 cross-cultural marketing insights / Camille P. Schuster -- 3 glocalization: Companies' search for the right...
Persistent link: https://www.econbiz.de/10012294228
Persistent link: https://www.econbiz.de/10012880695
Contents: Preface and Introduction / Mitsuru Kodama -- 1. Innovation through boundaries vision and dynamic capabilities - the strategic management perspective / Mitsuru Kodama -- 2. Developing boundaries knowledge (knowing) - the knowledge creation perspective / Mitsuru Kodama -- 3. Knowledge...
Persistent link: https://www.econbiz.de/10012294231
This timely book brings together cutting-edge research on the important subject of science and innovation policies. The contributors--distinguished social science scholars--tackle the key challenges of designing and implementing public policies in the context of the new knowledge economy
Persistent link: https://www.econbiz.de/10011851696
The success of Asian economies (first Japan, then Taiwan, South Korea, Singapore, Hong Kong and, more recently, China and India) has made it tempting to look for "an Asian model of development". However, the strength of Asian development lies less in strategies that reproduce successful national...
Persistent link: https://www.econbiz.de/10011851948
"In this insightful book, Albert N. Link offers a perceptive explanation as to why the U.S. public sector is involved in technology transfer, and how the institutions that support technology transfer have become cornerstones of U.S. economic growth and development. Public-Sector Technology...
Persistent link: https://www.econbiz.de/10014512171