Jacobides, Michael G.; Knudsen, Thorbjørn; Augier, Mie - Advanced Institute of Management Research <London> - 2006
The issue of who benefits from innovation is a complex one. The answer is notalways the innovator. It may be other … versions of the original innovation.For the innovator the usual advice is to try to protect the innovation as tightlyas … innovation value chain. Don’t just create theinnovation, but design, market and sell it, for example. Our research, however …
