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Werbung
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Advertising
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Advertising effects
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Plummer, Joseph
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Advertising Research Foundation
National Bureau of Economic Research
141
Springer Fachmedien Wiesbaden
37
Zentralausschuss der Werbewirtschaft
21
OECD
16
London School of Economics and Political Science
12
Axel-Springer-Verlag
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American Marketing Association
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European Society for Opinion and Marketing Research
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IP Deutschland GmbH <Köln>
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RWI - Leibniz-Institut für Wirtschaftsforschung
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Max-Planck-Institut für Ökonomik <Jena> / Abteilung Evolutionsökonomik
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Zentralverband der Deutschen Werbewirtschaft
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Bundesstelle für Aussenhandelsinformation
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International Energy Agency
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Nordic Council of Ministers
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Forschungsinstitut zur Zukunft der Arbeit <Bonn>
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Gesellschaft für Konsum-, Markt- und Absatzforschung
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Zentralausschuss der Werbewirtschaft e. V.
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Axel Springer Verlag, Marketing Anzeigen
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BDW, Deutscher Kommunikationsverband
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Edward Elgar Publishing
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European Advertising Academy
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American Academy of Advertising
3
American Enterprise Institute for Public Policy Research
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Axel Springer Verlag
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Bundesanstalt für Geowissenschaften und Rohstoffe
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Bundesstelle für Außenhandelsinformation <Köln>
3
Bundesverband Deutschen Industrie
3
Bundesverband der Deutschen Industrie
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Cornell University / Department of Agricultural Economics
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Deutsche Werbewissenschaftliche Gesellschaft
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Deutscher Werberat
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The continuing study of newspaper reading
1946
Persistent link: https://www.econbiz.de/10003464749
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2
A short annotated bibliography of marketing and advertising research
Advertising Research Foundation
-
1953
Persistent link: https://www.econbiz.de/10002106012
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3
Sources of published advertising research
Advertising Research Foundation
-
1960
Persistent link: https://www.econbiz.de/10002106017
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4
The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation
Plummer, Joseph
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2007
Persistent link: https://www.econbiz.de/10004893862
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