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The purpose of this paper is to provide a specific test of Boucher, Carter et al. (2008) framework on risk rationing. The data were collected through a survey of 730 farm households in Shaanxi province conducted in November 2010. We compare factor associated with risk rationed, quantity rationed...
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China’s transition into a developed economy is driving changes in consumer preferences and demand for foods. To … evaluate consumer preferences for U.S. pork in urban China, primary data were collected in two metropolitan areas- Beijing and …
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Farmers and food companies need to assess their production and marketing strategies for nurturing business …
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With a declining share of the domestic meat market, some beef producers are becoming more attentive to opportunities for value-added products tailored to the desires of certain consumer segments. Using a survey of St. Louis and Kansas City, Missouri meat consumers, this study investigates...
Persistent link: https://www.econbiz.de/10009021144
for owner-managers making marketing decisions. We assess whether managerial/firm characteristics directly affect the …
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