This paper constructs a theoretical framework of consumers’ label-choosing and self-protection behaviors when meeting their demand for food safety. With data collected from a survey on vegetable consumers in Beijing, we employ a bivariate Tobit model to make empirical analyses. The results...

Vaccines against several common foodborne pathogens are being developed and could substantially alter the policy tools available to address foodborne illness. However, little analysis is available to suggest how social welfare would be affected by these new vaccines. To address this void, we use...

The study focuses on various types of food safety risks: biological (zoonoses), chemical (chemical treatment of the meat) and technological (use of genetically modified feed). The emphasis was on how the perceived risks affect the purchase intentions in the case of broiler meat. In the case of...

Recent studies shows that marketing potential for BSE-tested and traceable beef might exist (Abidoye, et al. 2011, Bailey, et al. 2005, Dickinson and Bailey 2002, Dickinson and Bailey 2005, Loureiro and Umberger 2007). Although consumers’ willingness to pay for is a necessary condition for...