Williams, Gary W.; Capps Jr., Oral; Palma, Marco A. - Agricultural and Food Policy Center (AFPC), Department … - 2007
This study of the effectiveness of Marketing Order 906 in promoting Texas grapefruit and oranges was requested by TVCC in compliance with the FAIR Act promotion evaluation requirement. The report first provides some background on the U.S. and Texas citrus industries and the citrus promotion...
