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~institution:"American Marketing Association"
~subject:"Arbeitsbeziehungen"
~subject:"Betriebswirtschaftslehre"
~subject:"International economics"
~subject:"Microeconomics"
~subject:"United States"
~type:"book"
~type_genre:"Fallstudie"
~type_genre:"Glossar enthalten"
~type_genre:"Textbook"
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Marketing mix decisions : new perspectives and practices
Kerin, Roger A.
(
contributor
);
O'Regan, Rob
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10013541468
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