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~institution:"American Marketing Association"
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Marktsättigung als absatzwirts...
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Marketing management
58
Marketingmanagement
58
Marketing
36
Marketingtheorie
27
Consumer behaviour
26
Konsumentenverhalten
26
Marketing theory
26
Theorie
24
Theory
24
Marktforschung
19
Market research
17
USA
16
United States
16
Beziehungsmarketing
10
Relationship marketing
10
Selling
9
Verkauf
9
Internet marketing
8
Online-Marketing
8
International marketing
6
Internationales Marketing
6
Welt
6
World
6
Corporate Social Responsibility
5
Corporate social responsibility
5
Absatz
4
Brand management
4
Markenführung
4
Werbung
4
Advertising
3
Market mechanism
3
Marktmechanismus
3
Verbraucher
3
Vereinigte Staaten
3
Absatzplanung
2
Dienstleistungsmarketing
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Knowledge management
2
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Book / Working Paper
67
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1
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Konferenzschrift
45
Collection of articles of several authors
29
Sammelwerk
29
Conference proceedings
26
Graue Literatur
12
Non-commercial literature
12
Elektronischer Datenträger
3
Lehrbuch
2
Medienkombination
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Mehrbändiges Werk
2
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1
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English
68
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Brown, Tom
2
Jaworski, Bernard J.
2
Shimp, Terence A.
2
Alderson, Wroe
1
Allen, Chris T.
1
Alvarez Mourey, James
1
Andreasen, Alan R.
1
Arnold, Todd J.
1
Baker, George L.
1
Baker, Stacey Menzel
1
Balazs, Anne L.
1
Bartels, Robert D. W.
1
Beckwith, Neil
1
Belk, Russell W.
1
Bitner, Mary Jo
1
Blair, Edward
1
Blanchard, Simon
1
Blankenship, Albert Breneman
1
Brady, Michael K.
1
Breen, George E.
1
Brown, James R.
1
Büschken, Joachim
1
Chandy, Rajesh K.
1
Childers, Terry L.
1
Cox, Reavis
1
Cron, William L.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Douglas, Susan P.
1
Epp, Amber M.
1
Evans, Kenneth R.
1
Ferber, Robert
1
Ferrell, Odies C.
1
Grewal, Dhruv
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
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American Marketing Association
National Bureau of Economic Research
7,041
Edward Elgar Publishing
410
Springer Fachmedien Wiesbaden
311
Ekonomiska forskningsinstitutet <Stockholm>
284
Center for Economic Research <Tilburg>
278
OECD
272
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
256
European University Institute / Department of Economics
250
IGI Global
224
Forschungsinstitut zur Zukunft der Arbeit
165
World Bank
157
Institut für Weltwirtschaft
137
Internationaler Währungsfonds / Research Department
136
International Monetary Fund
135
Centre for Economic Policy Research
134
Umeå universitet
127
Foerder Institute for Economic Research <Tēl-Āvîv>
126
Universitat Pompeu Fabra / Departament d'Economia i Empresa
107
University of Exeter / Department of Economics
105
Social Systems Research Institute
102
Université catholique de Louvain / Institut de recherches économiques et sociales <1941-1960>
102
Springer-Verlag GmbH
95
Australian National University / Faculty of Economics and Commerce
84
De Gruyter Oldenbourg
82
Deutsche Forschungsgemeinschaft
79
Universitetet i Oslo / Økonomisk institutt
79
Massachusetts Institute of Technology / Department of Economics
78
Columbia University / Department of Economics
75
Federal Reserve System / Board of Governors
75
Robert Schuman Centre for Advanced Studies
75
European University Institute / Department of Law
73
Technische Universität Dresden / Fakultät Wirtschaftswissenschaften
73
University of Warwick / Department of Economics
73
Erasmus Research Institute of Management
72
Instituto Valenciano de Investigaciones Económicas
71
Centre for Analytical Finance <Århus>
70
Deutschland / Bundeswehr / Universität Hamburg
70
INSEAD
69
Ludwig-Maximilians-Universität München / Volkswirtschaftliche Fakultät
69
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Series / American Marketing Association
11
Proceedings series / American Marketing Association
8
Marketing theory and applications
7
AMA educators' proceedings
6
... AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA educators proceedings
1
AMA proceedings series
1
Combined proceedings (Spring Conference + Fall Conference)
1
EBSCOhost eBook Collection
1
Educators' conference proceedings
1
Fall Conference / Abstracts of papers
1
Fall conference / Proceedings
1
Marketing knowledge series
1
Proceedings of the ... AMA annual marketing conference
1
Proceedings of the ... National Conference of the American Marketing Association
1
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ECONIS (ZBW)
68
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1
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68
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1
Marketing and the new science of planning
King, Robert L.
(
contributor
)
-
1968
Persistent link: https://www.econbiz.de/10000674896
Saved in:
2
Marketing
theory
and applications ; 2010=Vol. 21
Brady, Michael K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009377649
Saved in:
3
"Marketing
theory
and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
4
Comparative Marketing : Wholesaling in 15 countries. Ed. by Robert Bartels. spons. by the American Marketing Association
Bartels, Robert D. W.
(
contributor
)
-
1963
Persistent link: https://www.econbiz.de/10002296732
Saved in:
5
"Marketing
theory
and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001796328
Saved in:
6
"Marketing
theory
and applications" ; 2000=Vol. 11
Workman, John P.
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001796334
Saved in:
7
1987 AMA educators' proceedings
Douglas, Susan P.
(
contributor
)
-
American Marketing Association
-
1987
Persistent link: https://www.econbiz.de/10001548914
Saved in:
8
1986 AMA educators' proceedings
Shimp, Terence A.
(
contributor
)
-
American Marketing Association
-
1986
Persistent link: https://www.econbiz.de/10001548937
Saved in:
9
1985 AMA educators' proceedings
Lusch, Robert F.
(
contributor
)
-
American Marketing Association
-
1985
Persistent link: https://www.econbiz.de/10001548945
Saved in:
10
1984 AMA educators' proceedings
Belk, Russell W.
(
contributor
)
-
American Marketing Association
-
1984
Persistent link: https://www.econbiz.de/10001548951
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