//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Axel Springer Verlag"
~institution:"BDW, Deutscher Kommunikationsverband"
~institution:"IP Deutschland GmbH <Köln>"
~institution:"International Association of Business Communicators"
~source:"econis"
~subject:"USA"
~subject:"Öffentlichkeitsarbeit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Der Einfluß der musikalischen...
Similar by subject
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
USA
Öffentlichkeitsarbeit
Werbung
13
Advertising
7
Deutschland
5
Kommunikation
5
Public relations
5
Germany
3
Internal communication
3
Interne Kommunikation
3
Marketing
3
Organisation
3
Advertising effects
2
Hand- und Lehrbücher, Nachschlagewerke
2
Werbewirkung
2
Absatz
1
Absatzpolitik
1
Advertising industry
1
Anzeige
1
B-to-B-Marketing
1
Betriebliche Preispolitik
1
Business services
1
Business-to-business marketing
1
Consumer behaviour
1
Culture
1
Deutsch
1
Englisch
1
Englisch (Sprache)
1
English (Language)
1
Erfolg
1
Europa
1
Europe
1
German
1
Investitionsgut
1
Investitionsgütermarketing
1
Kaufentscheidung
1
Konsumentenverhalten
1
Kultur
1
Markenartikel
1
Market research
1
more ...
less ...
Type of publication
All
Book / Working Paper
5
Journal
1
Type of publication (narrower categories)
All
Aufsatzsammlung
2
Collection of articles of several authors
2
Sammelwerk
2
Conference proceedings
1
Graue Literatur
1
Handbook
1
Handbuch
1
Konferenzschrift
1
No longer published / No longer aquired
1
Non-commercial literature
1
more ...
less ...
Language
All
English
4
German
2
Author
All
Gillis, Tamara L.
3
Dahlhoff, Hans-Dieter
1
Luerman, Joachim W. T.
1
Institution
All
Axel Springer Verlag
BDW, Deutscher Kommunikationsverband
IP Deutschland GmbH <Köln>
International Association of Business Communicators
Springer Fachmedien Wiesbaden
5
National Bureau of Economic Research
4
Cornell University / Department of Agricultural Economics
3
Advertising Federation of America / Bureau of Research and Education
2
Boston College / Department of Economics
2
Federal Trade Commission
2
Gesellschaft für Westfälische Wirtschaftsgeschichte
2
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
2
Peter Lang GmbH
2
United States / Congress / Senate / Committee on the Judiciary / Subcommittee on Antitrust and Monopoly
2
American Marketing Association
1
Centre for International Economic Studies
1
Confederation British Industry
1
Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
Conference: Markets, Firms and Property Rights: A Celebration of the Research of Ronald Coase <2009, Chicago, Ill.>
1
Deutscher Kommunikationsverband
1
Deutsches Bibliotheksinstitut / Kommission für Kinder- und Jugendbibliotheken
1
Duncker & Humblot
1
European Society for Opinion and Marketing Research
1
Europäische Kommission
1
Friedrich-Alexander-Universität Erlangen-Nürnberg / Institut für Freie Berufe
1
Friedrich-Schiller-Universität Jena
1
IGI Global
1
Institut für Statistik und Mathematische Wirtschaftstheorie <Augsburg>
1
Interdisziplinäres Symposium Europäische Kulturen in der Wirtschaftskommunikation <2, 2002, Århus>
1
International Conference on Marketing and Development
1
Internationale und Interdisziplinäre Jahrestagung des Forschungsnetzwerks Europäische Kulturen in der Wirtschaftskommunikation <19., 2019, Wien>
1
J. L. Kellogg Graduate School of Management
1
Marx Károly Közgazdaságtudományi Egyetem <Budapest>
1
Meždunarodnaja Naučno-Praktičeskaja Konferencija Reklamnyj Rynok Rossii: Problemy i Perspektivy <2010, Orel>
1
Oblast Orel
1
Orlovskij Gosudarstvennyj Institut Ėkonomiki i Torgovli
1
Schweizerisches Dienstleistungszentrum Berufsbildung - Berufs-, Studien- und Laufbahnberatung
1
Smithsonian Institution
1
Special Libraries Association
1
Springer International Publishing
1
more ...
less ...
Published in...
All
A joint publication of the Jossey-Bass business & management series and the International Association of Business Communicators
1
International key facts
1
Jossey-Bass business & management series
1
Schriften zur Kommunikationsarbeit
1
Source
All
ECONIS (ZBW)
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Sponsoring : Chancen für die Kommunikationsarbeit
Dahlhoff, Hans-Dieter
(
ed.
)
-
1988
Persistent link: https://www.econbiz.de/10000751508
Saved in:
2
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
Gillis, Tamara L.
(
ed.
)
-
International Association of Business Communicators
-
2011
-
2. ed.
Persistent link: https://www.econbiz.de/10009158312
Saved in:
3
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing and leaderhip
Gillis, Tamara L.
(
ed.
)
-
International Association of Business Communicators
-
2006
Persistent link: https://www.econbiz.de/10003241080
Saved in:
4
Advertising
IP Deutschland GmbH <Köln>
-
Köln : IP International Marketing Committee (CMI)
-
45.2002; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10001696009
Saved in:
5
Werbemarkt USA
Luerman, Joachim W. T.
-
1979
Persistent link: https://www.econbiz.de/10014419918
Saved in:
6
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
Gillis, Tamara L.
(
ed.
)
-
2011
-
2nd ed (Online-Ausg.)
This new edition of The IABC Handbook of Organizational Communication contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole. Thoroughly revised and updated to meet the realities of today's organizational...
Persistent link: https://www.econbiz.de/10014275644
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->