Evren, Özgür; Minardi, Stefania - Center for Economic and Financial Research (CEFIR), New … - 2011
Warm-glow refers to other-serving behavior that is valuable for the actor per se, apart from its social implications. We provide axiomatic foundations for warm-glow by viewing it as a form of preference for larger choice sets, in the sense of the literature on freedom of choice. Specically, an...