Aragonès, Enriqueta; Gilboa, Itzhak; Postlewaite, Andrew; … - Barcelona Graduate School of Economics (Barcelona GSE) - 2013
The art of rhetoric may be defined as changing other people’s minds (opinions, beliefs) without providing them new information. One technique heavily used by rhetoric employs analogies. Using analogies, one may draw the listener’s attention to similarities between cases and to re-organize...