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-level variables (i.e. national culture) to explain differences in innovation penetration levels and adoption decisions by companies … have a strong, significant influence on the innovation penetration and adoption. In addition, we find adoption models … including micro-, meso- and macro-level variables to perform significantly better in explaining innovation adoption across …
Persistent link: https://www.econbiz.de/10005288725
) variables specifically relevant for intra-firm analyses of innovation acceptance. The hypotheses are tested using data from …
Persistent link: https://www.econbiz.de/10005288795