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~institution:"CESifo"
~institution:"Dipartimento di Economia, Management e Metodi Quantitativi (DEMM), Università degli Studi di Milano"
~institution:"HAL"
~institution:"Institute of Business and Economic Research (IBER), Walter A. Haas School of Business"
~institution:"Institute of Social Studies (ISS)"
~person:"Courtois, Laëtitia"
~subject:"communication"
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Courtois, Laëtitia
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Dipartimento di Economia, Management e Metodi Quantitativi (DEMM), Università degli Studi di Milano
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L'expérientiel en point de vente. Le commerce physique réinventé pour faire face aux mutations du contexte concurrentiel
Courtois, Laëtitia
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HAL
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2013
compléter pour ne faire qu'un au sein d'un plan de
communication
à 360°. …
Persistent link: https://www.econbiz.de/10010679661
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