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Cases in marketing
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Center for Economic Research <Tilburg>
Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Springer Fachmedien Wiesbaden
184
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NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
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HAL
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Graduate School of Business and Economics (GSBE), School of Business and Economics
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Haufe-Lexware GmbH & Co. KG
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Do loyalty programs enhance behavioral loyalty? : An empirical analysis accounting for program design and competitive effects
Leenheer, Jorna
;
Bijmolt, Tammo H. A.
;
Heerde, Harald J. van
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001692507
Saved in:
2
The influence of
marketing
journals : a citation analysis of the discipline and its sub-areas
Baumgartner, Hans
(
contributor
);
Pieters, Rik
(
contributor
)
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001537253
Saved in:
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