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quality; in the second one, they send costly signals thereof. Under non-comparative advertising a firm advertises its own … quality, under comparative advertising a firm advertises the quality differential. In either scenario, under comparative … advertising the firms never advertise together which they may do under non-comparative advertising. Moreover, under comparative …
Persistent link: https://www.econbiz.de/10009395943
explanation for advertising in these product categories is therefore not compelling. In this paper we develop a model of firm … advertising based on the notion that consumer valuations of different products may depend on the number of individuals purchasing … each. We show that firms can use advertising to coordinate consumer purchases in such cases, even if advertising levels are …
Persistent link: https://www.econbiz.de/10005101086
We consider changes in the distribution of hourly compensation in Canada using confidential census data and the recent …
Persistent link: https://www.econbiz.de/10011255430
Nous étudions l'évolution récente de l'écart salarial entre les sexes chez les Canadiens nouvellement diplômés des études postsecondaires. Cette comparaison est intéressante car il s'agit d'un groupe relativement homogène de gens instruits, faisant partie d'une même cohorte et presque...
Persistent link: https://www.econbiz.de/10009395938
This study uses data from the Follow-up of Graduates Survey Class of 2000, to look at the determinants of education-job match among Canadian university graduates. From a public policy perspective, the question of education-job match is relevant given the substantial investment society puts into...
Persistent link: https://www.econbiz.de/10008562680
In this paper, we empirically investigate Canadian initial public offerings (IPOs) to provide one case on the international evidence on the long-run performance of IPOs. Specifically, we examine whether the choice of a performance measurement methodology directly determines both the size and...
Persistent link: https://www.econbiz.de/10005100659
entreprises qui n'appartiennent pas à cette catégorie, au Canada. La répartition dans les différentes catégories repose sur l …
Persistent link: https://www.econbiz.de/10005100811
observed for the private VC sector in Canada. Finally, the comparison of the returns shows that the public VC market … est prés de quatre fois supérieur à celui mesuré pour le marché privé. Au Canada, le marché public amène sept fois plus de …
Persistent link: https://www.econbiz.de/10005100826
the IPO market in Canada is «good» only for large offerings. We have entertained a number of possible explanations for the … Capital Pool. Les résultats montrent que la sous évaluation initiale persiste au Canada, en moyenne. Toutefois, le degrés de … de taille moyenne et de grande taille semblent correctement évalués au Canada, contrairement à ce que l'on observe sur la …
Persistent link: https://www.econbiz.de/10005100896
in the universe of firm-commitment and best-effort IPOs in Canada and in the United States, from 1997 to 1999, and …
Persistent link: https://www.econbiz.de/10005100915