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This paper focuses on the notion of corporate social responsibility (CSR) within the franchising sector. More …
Persistent link: https://www.econbiz.de/10009650736
This paper deals with the performance of franchise chains related to their percentage of company-owned outlets (PCO). This research uses a Data Envelopment Analysis (DEA) to assess franchise chains’ efficiency, and a meta-frontier approach to analyze chains’ efficiency between and across...
Persistent link: https://www.econbiz.de/10009650737
franchising sector. We formulate various hypotheses on the factors that influence the adoption of an E-commerce strategy by … franchisors, namely the percentage of company-owned stores in the network, network size and age, franchisor resources (franchising … fees and franchising royalties), and the allocation of exclusive territories to franchisees. The empirical study relies on …
Persistent link: https://www.econbiz.de/10009421752