culture and their overall vacation. To this aim, visitors’ behavior to the South Tyrol s Museum of Archaeology in Bolzano … positively affected by the presence of the icemen Ötzi in the museum as well as by the presence of other cultural attractions … Ötzi museum. …

This study aims to provide a better understanding on the museum experience by studying visitors’ motivation …, satisfaction and likelihood to return to the Museum for Modern and Contemporary Art (MART) of Rovereto (Italy). The empirical data … factors of the museum based on two exogenous variables (push and pull motivation) and two endogenous variables (satisfaction …

application to the Museum for Modern and Contemporary Art (MART) of Rovereto (Italy). The empirical data were obtained from a … in other studies, the temporary exhibitions offered by the museum have a significant impact with a incidence rate ratio … revisit if they travel in groups, by train or foot, are farer from their town of origin and spent longer visiting the museum. …

This study via a travel cost model estimates the likelihood to revisit South Tyrol s Museum of Archaeology, best known … as the Ötzi museum, in the Autonomous Province of Bolzano(Italy). The purpose of this investigation is to analyse in what … measure this museum may be regarded as a potential icon for the urban development of Bolzano. To this aim, the number of …