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A Compilation of Smart Marketing Articles: January 2004-October 2006
Charles H. Dyson School of Applied Economics and … - 2007
Persistent link: https://www.econbiz.de/10010880227
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Macroeconomic Impact of Mineral Revenues on General Market Equilibrium and Poverty Alleviation in Sub-Saharan Africa
Slaibi, Ahmad; Kyle, Steven C. - Charles H. Dyson School of Applied Economics and … - 2006
A combination of higher oil production as well as higher oil prices is creating oil revenue windfalls for some Sub Saharan African countries. If well managed, these revenues have the potential to reduce poverty and bridge the development gap; if not they could lead to Dutch disease and an...
Persistent link: https://www.econbiz.de/10010882365
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Market Efficiency, Competition, and Communication in Electric Power Markets: Experimental Results
Chapman, Duane; Vossler, Christian A.; Mount, Timothy D.; … - Charles H. Dyson School of Applied Economics and … - 2002
Economic theory gives no clear indication of the minimum number of producers necessary for a market to define competitive price-quantity equilibria which approximate price equal to marginal cost. Previous work and FERC Guidelines generally suggest that 6 to 10 generators may be workably...
Persistent link: https://www.econbiz.de/10010882387
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EFFECTIVE INCENTIVES AND CHICKPEA COMPETITIVENESS IN INDIA
Rao, Krishna D.; Kyle, Steven C. - Charles H. Dyson School of Applied Economics and … - 1997
competitiveness in India. This is done by estimating the nominal (NPC), effective (EPC) and effective subsidy (ESC) protection … indicates a general policy bias against chickpea producers in the northern wheat growing belt of India. The Net Economic Benefit … efficient crop to produce. From a standpoint of economic efficiency, this result implies that India is better off allowing …
Persistent link: https://www.econbiz.de/10010882445
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Does the Name Matter? Developing Brands for Patented Fruit Varieties
Rickard, Bradley J.; Schmit, Todd M.; Gomez, Miguel I.; … - Charles H. Dyson School of Applied Economics and … - 2011
introduction of several patented or socalled managed apple varieties. We develop an experiment to examine consumer response to a … included in the experiment. Results suggest that the name does influence consumer valuation of the new variety and existing …
Persistent link: https://www.econbiz.de/10010882446
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Optimal Seasonal Allocation of Generic Dairy Advertising Expenditures
Schmit, Todd M.; Kaiser, Harry M. - Charles H. Dyson School of Applied Economics and … - 2004
Escalating media advertising costs have prompted shifts away from advertising to non-advertising promotion activities in the dairy industry’s generic commodity promotion program. As advertising budgets become tighter, determining the optimal allocation of these funds becomes particularly...
Persistent link: https://www.econbiz.de/10010882510
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Impact of Generic Fluid Milk and Cheese Advertising on Dairy Markets
Kaiser, Harry M. - Charles H. Dyson School of Applied Economics and … - 2000
the other options producers and processors have for marketing their product (e.g., non-advertising promotion, research …
Persistent link: https://www.econbiz.de/10010882511
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U.S. Commodity Promotion Organizations: Objectives, Activities, and Evaluation Methods
Lenz, John E.; Forker, Olan D.; Hurst, Susan J. - Charles H. Dyson School of Applied Economics and … - 1991
understanding of the role that their promotion programs play in changing consumer beliefs and attitudes, and subsequently …
Persistent link: https://www.econbiz.de/10010882519
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Optimal Temporal Policies in Fluid Milk Advertising
Vande Kamp, Philip R.; Kaiser, Harry M. - Charles H. Dyson School of Applied Economics and … - 1998
Persistent link: https://www.econbiz.de/10010882527
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Normative Estimates of Class I Prices Across U.S. Milk Markets
Pratt, James E.; Bishop, Phillip M.; Erba, Eric M.; … - Charles H. Dyson School of Applied Economics and … - 1998
Economists have long considered issues of spatial economic activity, trade, and location values. Among all the various theories presented over the past century, it is safe to say that not one predicts that goods, services, or factors of production must attain the same value at different...
Persistent link: https://www.econbiz.de/10010882536