Purpose - Arguing that increasing use of information and communication technologies (ICT) is shifting market power from suppliers to consumers, the ensuing consumer empowerment is presented as an unintended consequence of marketing. Marketing implications arising from this consumer empowerment...

Purpose ? Sets out to argue that training and adjustment strategies based on immersion in a foreign culture, in order to reduce expatriate culture shock, can be improved by training that addresses how to use related ethnic networks within the host country. Design/methodology/approach ? A...

Design rainfall temporal pattern is an important input to the rainfall-based flood estimation methods. Although temporal patterns generally show a high degree of variability from storm to storm, an average temporal pattern is generally used in the Design Event Approach, the recommended...

In this paper, we propose a unified framework for trust management that can cover a broad variety of trust mechanisms including reputations, credentials, local data and environment parameters. The proposed trust management framework leverages established standards and it covers a broad variety...

Consumers have been a driving force in the growth of complementary healthcare in Western nations. Complementary and alternative medicine (CAM), in its various modalities, is increasingly used by the Australian public (MacLennan, Wilson & Taylor 2002). International publications have revealed the...

The Australian Arts industry is a vibrant and dynamic sector of the economy. It encompasses both visual and performing arts. This paper is part of a wider study into marketing communications, branding and relationships in this industry. It is unique in that it reports the findings of a research...

Many Small and Medium Enterprises (SMEs) tend to gradually adopt Web based business applications to enhance their business processes. To support this gradual adoption we need a framework that supports iterative development. Further processes that have been supported by web based business...

To date little empirical research has been undertaken into relationship atmosphere, yet the literature leads one to the conclusion that this is a key or central factor in developing the relationship between firms and in shaping the characteristics of that relationship over time.Given that the...

This study is premised on the assumption that because of increased globalisation the trend towards strategic alliances is going to increase in the 21st century. This is evident in the phenomenal growth towards the establishment of alliances the world over despite high failure rates. The study...

Since year 2000 Advance enterprise Information Management Systems Research Group (AeIMS) has been studying how Small and Medium Enterprises (SMEs) can make use of advances in Information and Communication Technology (ICT) to become globally competitive by making the business processes efficient...