Showing 1 - 10 of 11
This paper investigates how a retailer's store brand supply source impacts vertical pricing and supply channel protability. Using chain-level retail scanner data from major supermarkets in Boston prior to the leading retailer's divestiture of its store brand milk processing to a major brand...
Persistent link: https://www.econbiz.de/10010636783
This article develops a framework to analyze voluntary marketing initiatives aimed at reducing children’s exposure to high-calorie packaged foods. Our empirical investigation focuses on children’s ready-to-eat cereal; we begin by estimating a limited awareness differentiated product demand...
Persistent link: https://www.econbiz.de/10010628347
Persistent link: https://www.econbiz.de/10010816338
We present an overlapping-generations (OLG) macroeconomic model that applies a behavioral interpretation of preferences for goods that generate health risks. In this paper proneness to poor health is viewed as a cognitive miscalculation by economic agents between their expected health state over...
Persistent link: https://www.econbiz.de/10010816341
In this paper we examine the nite sample performance of two estimators one developed by Blundell, Chen, and Kristensen (2007) (BCK) and the other by Gagliardini and Scaillet (2007) (TIR). This paper focuses on the generalization and expansion of these estimators to a full nonparametric...
Persistent link: https://www.econbiz.de/10010816359
We exploit scanner data to track payment choice for grocery purchases for a large panel of households over three years. We particularly focus on the role of expenditure size in determining payment choice. While the use of a long panel for these purposes is novel, the introduction of household...
Persistent link: https://www.econbiz.de/10010816370
We introduce a model of dynamic price and advertising competition and use the model to investigate a popular segment of the Ready-To-Eat Cereal Market. It is well understood that advertising is a key non-price strategic demand determinant in differentiated product markets. Two popular and...
Persistent link: https://www.econbiz.de/10010816379
This paper develops a dynamic oligopoly model of participation in a corporate social responsibility marketing initiative that defines quality standards for products advertised to children. Participation requires that firms either adopt initiative standards by investing in product quality or stop...
Persistent link: https://www.econbiz.de/10010816380
This article assesses the impact of retailer own-labeled products on manufacturer brand prices, profitability, and consumer welfare. Using chain-level retail scanner data from Boston's white uid milk market the analysis estimates a random coecients logit demand model employing a mathematical...
Persistent link: https://www.econbiz.de/10011145332
This paper introduces a heterogeneous agent discrete choice probit demand model with a structural interpretation of product choice covariance designed to overcome two hurdles in discrete choice demand modeling. One hurdle is the curse of dimensionality implicit in covariance probit demand models...
Persistent link: https://www.econbiz.de/10011145333