Consumers’ willingness-to-pay (WTP) for post-harvest processed (PHP) raw oysters – oysters without health risks – is studied in experimental nth-price auction markets. The experimental design decomposes the effects of taste, objective risk information, and information on four PHP...

People differ in their diurnal (time-of-day) preferences—some are morning-types and others are evening-types. These differences are explored in a unique experiment design in which subjects are randomly assigned to produce paper airplanes at either 8:00 a.m. or 10:00 p.m. Our results show that...

This paper contributes to the widespread discussion of the sources of the divergence between WTA and WTP values. The paper reports on theoretical and empirical investigations which show that value and outcome uncertainty offer an explanation for this disparity. Given a set of hypotheses...

We administer a unique online version of the Guessing Game where subject responses are collected across all 24 hours of the day. While time-of-day itself does not affect guesses, when combined with a trait-level sleepiness measure and previous night sleep, adverse sleep states lead to responses...