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"Logistics and marketing stand out as two disciplines which are connected, and both are critical to the provision of customer value. Marketing and Logistics Led Organizations looks at marketing-led logistics and logistics-led marketing. In the current business world, the idea of a single supply...
Persistent link: https://www.econbiz.de/10011861856
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This volume contains research contributions by an international group of authors addressing innovative and technology-based approaches for logistics and supply chains. They present business models and investment options for enhanced strategic decision making as well as recent approaches for...
Persistent link: https://www.econbiz.de/10012157950
This volume contains research contributions by an international group of authors addressing innovative and technology-based approaches for logistics and supply chains. They present business models and investment options for enhanced strategic decision making as well as recent approaches for...
Persistent link: https://www.econbiz.de/10012157984
An introduction to supply chain disruption -- Supply chain strategic friction -- Ad omnia paratus : prepared for anything -- The art of responding to disruption through the physical supply chain -- Corporate supply chain disruption -- China : supply chain disruption in the geographical heart of...
Persistent link: https://www.econbiz.de/10012016010
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