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~institution:"Deutschland / Bundeswehr / Universität Hamburg"
~person:"Diller, Hermann"
~subject:"Communication"
~subject:"Personalbeschaffung"
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Die Wirkung von Direktkommunikation unter Berücksichtigung der interpersonellen Kommunikation : Ansatzpunkte für eine Kommunikationsstrategie des Personal-Marketing
Beba, Werner Heinrich
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1993
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