Marketing skills have been developed by firms of several cultural industries for more than three decades. From movie … marketing development. The final research’s goal is to produce a sort of classification of innovative marketing activities in …

competition. Where firms have some market power, as in the market for information goods, we expect discriminatory pricing to … become the norm. Apart from posted prices, the internet has extended the use of auctions, even to relatively low-value goods … well as economic efficiency, and may emerge as the principal pricing method for a large number of goods and services. …

credit, training, skill formation and marketing to encourage more entry of women. …

competition that influence on the banking products and pricing, 2) technology improvements that affects the distribution channels … expressed in USA and is less pronounced in EU. Also rapid technology development and penetration of Internet in everyday life … forced to adapt their products to a new generation that is coming and who grew up in the Internet Age. The biggest changes …

section of pricing indifference band. Using information technologies also allows utilizing psychological pricing and …

may be used, e.g., in economics: microeconomics, macroeconomics, accounting, econometrics, utility theory; the Internet …